Tim Wu

The Attention Merchants

Tim Wu

Talk: The Attention Merchants

Tim is an author, policy advocate, and professor at Columbia University, best known for coining the term "net neutrality." In 2006, Scientific American named him one of 50 leaders in science and technology; in 2007, 01238 magazine listed him as one of Harvard's 100 most influential graduates; in 2013, National Law Journal included him in "America's 100 Most Influential Lawyers"; and in 2014 and 2015, he was named to the "Politico 50." He formerly wrote for Slate, where he won the Lowell Thomas Gold medal for Travel Journalism, and is a contributing writer for The New Yorker.

Tim Wu

Tim Wu is a professor at Columbia Law School, director of the Poliak Center at Columbia Journalism School and a contributing writer at NewYorker.com. He is best known for his work on Net Neutrality theory. He is author of The Master Switch, Network Neutrality, Broadband Discrimination, and other works, and in 2013 he was named one of America's 100 Most Influential Lawyers.

The Attention Merchants

From Tim Wu, author of the award-winning The Master Switch ( a New Yorker and Fortune Book of the Year) and who coined the term "net neutrality”—a revelatory, ambitious and urgent account of how the capture and re-sale of human attention became the defining industry of our time.

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