Joel Peterson

The 10 Laws of Trust

Joel Peterson

Talk: The 10 Laws of Trust

Joel Peterson joins Talks at Google in NYC to talk about his most recent book “The 10 Laws of trust”. In The 10 Laws of Trust, JetBlue chairman Joel Peterson explores how a culture of trust gives companies an edge in the 21st century.

Joel Peterson

Joel Peterson is the Chairman of JetBlue and a professor at the Stanford Graduate School of Business. Formerly the Managing Partner of Trammell Crow, one of the nation’s leading real estate developers as well as the chairman of Peterson Partners, an investment firm he founded in the early 1990s.

The 10 Laws of Trust: Building the Bonds That Make a Business Great

Trust is the glue that holds an organization together. It turns deflection into transparency, suspicion into empowerment, and conflict into creativity. With it, a tiny company can grow into a worldwide leader. Without it, a giant corporation can toppled. Peterson explores how a culture of trust gives companies an edge.

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