Nancy Duarte, Patti Sanchez

Illuminate

Nancy Duarte, Patti Sanchez

Talk: Illuminate

As a leader, you have the same potential to not only anticipate the future and invent creative initiatives, but to also inspire those around you to support and execute your vision. In "Illuminate", Nancy Duarte and communications expert Patti Sanchez equip you with the same tools that great leaders like Jobs, Howard Schultz, and Dr. Martin Luther King Jr. used to move people. Duarte and Sanchez lay out a plan to help you lead people through the five stages of transformation using speeches, stories, ceremonies, and symbols. This visual and accessible communication guidebook will show you how Apple, Starbucks, IBM, charity:water, and others have mobilized people to embrace bold changes.T

Nancy Duarte

Nancy’s passion for creating compelling, persuasive communication inspired her to help others tell stories that spark meaningful action. Her journey from failing a college course in public speaking to leading an agency that is re-imagining the presentation medium has taught her many lessons on how communication can change the world.

Patti Sanchez

Patti is a gifted writer, but her true passion lies in helping other communicators create authentic, empathetic connections with their audiences. Applying insights from her study of psychology, persuasion, and our world’s most effective leaders, Patti helps speakers understand the inner workings of the human mind & heart, and then uses that knowledge to craft persuasive communication that instigates action.

Illuminate

This visual and accessible communication guidebook will show you how Apple, Starbucks, IBM, charity: water, and others have mobilized people to embrace bold changes.To envision the future is one thing, getting others to go there with you is another. By harnessing the power of persuasive communication you, too, can turn your idea into a movement.

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