Shigeharu Asagiri

Coedo brewery

Shigeharu Asagiri

Talk: Coedo brewery

Coedo beer is a craft beer produced from sweet potatoes and made in Kawagoe city located in the Saitama prefecture in Japan. It is exported to countries such as US, China and Singapore; and has won international acclaim including awards at European Beer Star and World Beer Cup, the two largest world beer competitions. The President & CEO shares the history, vision and spirit of Coedo and the steps it took to achieve awards in international beer competitions.

Shigeharu Asagiri

Shigeharu Asagiri is the founder and CEO of Coedo, a craft beer company with a concept: "Beer Beautiful". Beginning with "Beniaka", which uses local sweet potatoes as one of the ingredients, his products introduces the original rich taste of beer and the beauty of Japanese craftsmanship.